Apprentice star’s firm rebuked by Advertising Standards over Covid-19 ads

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A company led by a former Apprentice contestant has had three social media adverts banned by the Advertising Standards Authority over misleading Covid-19 claims. The ASA said Revival Shots, founded by Daniel Elahi, had suggested its Vitamin C rehydration sachets could boost immunity and help cure the disease. The firm has now removed one advert from Facebook and two from Instagram. It noted other posts had said its goods could not be used to treat the virus. The ASA’s investigation was fast-tracked as part of the watchdog’s focus on ads that exploit health concerns during the current Covid-19 crisis. It…

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Local TV stations running Amazon’s PR on workplace safety

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Local news stations are running a segment produced by Amazon touting its efforts to keep warehouse employees safe from the coronavirus, reports Annie Palmer of CNBC.com.Palmer reports, “It’s unclear how many television stations ran the segment. At least two stations promoted the segment on Twitter, while other TV reporters on Twitter called out Amazon for sending them the pitch.“An Amazon spokesperson disputed claims that the segments were crafted as an attempt to reframe the story about its warehouse working conditions.“‘We welcome reporters into our buildings and it’s misleading to suggest otherwise,’ the spokesperson said in a statement. ‘This video was created to share…

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